Wednesday, October 31, 2007

Holy ballot box, Batman, it's election day!

It happens every year at many stations. Elections sneak up on unprepared anchors and turn liberal Democrats into card-carrying Republicans. At least that's what the viewers hear.

Yeah, it's an off-year election, but there are races here and there.

And if you're an anchor, nothing exposes a weakness like Election Night. You're flying without a net, numbers are being thrown at you fast and furious... and if you don't know a thing about politics you end up with a stumbling monologue of mispronounced names, wrong political parties and a deep longing for Mapquest on the set.

If you're anchoring an Election Night broadcast next week, start preparing now. Learn the players, know which candidates are the incumbents, be familiar with the districts, and actually do some research. Make some flash cards with interesting tidbits about each candidate.

Prep now and your election night will be a breeze.

1 comment:

turdpolisher said...

What a novel idea. Give the viewer interesting, thorough, well-produced news stories every day. And give the crews enough time and resources and the time to attack in-depth, hard-hitting, promo-worthy, issues outside of sweeps.

I ranted about the same thing nearly two years ago. It didn't help.

Cool site. Good luck with it Ranno Tanno.