One of the best things about this business is that you wake up knowing you're going to be doing something different today.
One of the worst things is not knowing what you'll be doing.
Nothing is worse that hitting the morning meeting with no ideas and being told to "find a story." The newsroom clock seems to go into overdrive as you frantically hit all your contacts in hope of finding something.
Then it's ten o'clock. Then eleven. Still no story.
All of this could be avoided with a little planning. Imagine a stress free morning, sipping coffee and noshing on a bagel, knowing exactly what you're going to be doing. Interview set up, ideas for b-roll in your head, possible standups.
And all you have to do is to set up stories in advance.
Granted, this doesn't work for breaking news and in shops that chase the scanner. But for just about any enterprise story, it works. Instead of trying to get people set up for interviews right now, you can plan out your day, schedule your interviews, etc. Trust me, the Assignment Editor will love you for it. One less headache for the desk... and for you.
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